Thursday, March 25, 2010

Thoughts about Previous Two Posts

So why did I so carefully pore over and transcribe Michiko Kakutani's article in last Sunday's New York Times?

Because, first of all, it reflects serious thought by serious thinkers. She's a book critic for the Times, and the books she notes are written by real heavyweights. It's so interesting to hear the voice of Jaron Lanier, especially, one of the creators of virtual reality.

But most of all, the article sums up the state of the audience for which we, as content strategists and information architects, need to design and write. Kakutani's words might already be familiar to us, but they represent truth in a real way.

They are words we can point to, words that validate, user research that rings true for all of us, no matter the job title or project.

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